Online Tweet Brings Back a Global Deal ; American Dream Comes True for Katy Thanks to Social Networking

Sentinel, The; Stoke-on-Trent (UK) › November 17, 2009

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Summary

NORTH Staffordshire PR agency Boomerang has won a deal from Canada - without ever speaking to the customer. In a true story of our times, Boomerang PR landed the business using Twitter, Skype, Facebook and the inter net.

Now the Kidsgrove firm has been given a contract from one of North America's biggest illustrator agencies to raise its profile in the UK. Montreal-based Anna Goodson Management (AGM) represents some of the most celebrated illustrators in the world and it wants Boomerang to use social media as part of its international expansion plans.

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Online Tweet Brings Back a Global Deal ; American Dream Comes True for Katy Thanks to Social Networking

The relationship blossomed when AGM director Anna Goodson found Creative Boom - an online creative industry magazine ...

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