Alex Fights Stoke's Corner ; No Regrets After Leaving London to Set Up Successful Agency On Home Ground Alex Swann Overcame Dyslexia and Chronic Laziness to Help Create a North Staffordshire Success Story. David Johnson Talks to the Managing Director of Stoke-Based Marketing and Advertising Agency Grisdale Lesniak Swann

Summary

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IT'S hard not to come to the conclusion that Alex Swann has something of a Brad Pitt fixation. Twice a week he can be found fly fishing in the rivers and streams of the Peak District, reminiscent of the Hollywood heartthrob in A River Runs Through It.

And once a week he goes boxing at the Booth Street gym in Stoke. I picture it as Fight Club for the Potteries, where successful but unfulfilled execs pound each other to a pulp for kicks.

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Alex Fights Stoke's Corner ; No Regrets After Leaving London to Set Up Successful Agency On Home Ground Alex Swann Overcame Dyslexia and Chronic Laziness to Help Create a North Staffordshire Success Story. David Johnson Talks to the Managing Director of Stoke-Based Marketing and Advertising Agency Grisdale Lesniak Swann

Disappointingly, the reality is slightly different.

"It's more a bunch of blokes who've got to that age where we know that if you hit someone, the danger is they'll h...

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